Qualtrics vs Zonka Feedback
Side-by-side from the Top 11 rankings of Qualtrics vs SurveyMonkey vs Typeform: 11 Best Survey Software Tools 2026 and Delighted vs AskNicely vs Retently: 11 Best NPS Survey Software 2026. Last verified June 20, 2026.
The short answer
Qualtrics ranks higher on Top 11 (#1 vs #10) for Teams running customer surveys, NPS, and market research / CX, product, and customer success teams measuring loyalty with Net Promoter Score and closing the loop on feedback. Unmatched research and analytics capabilities for enterprise and academic use.
At a glance
| Qualtrics | Zonka Feedback | |
|---|---|---|
| Top 11 rank | #1 / Qualtrics vs SurveyMonkey vs Typeform: 11 Best Survey Software Tools 2026 | #10 / Delighted vs AskNicely vs Retently: 11 Best NPS Survey Software 2026 |
| Score (out of 9.4) | 9.2 | 7.7 |
| Best for | Enterprise research & XM | Affordable multi-channel including offline |
| Pricing | $$$$ (Custom pricing) | $$ (published tiers; from ~$49/mo by responses) |
| HQ | Provo, USA | Wilmington, United States |
| Founded | 2002 | 2014 |
Qualtrics
Unmatched research and analytics capabilities for enterprise and academic use.
www.qualtrics.comSee full entry in Qualtrics vs SurveyMonkey vs Typeform: 11 Best Survey Software Tools 2026
Zonka Feedback
Wide channel set including kiosk and offline at a fair price.
www.zonkafeedback.comSee full entry in Delighted vs AskNicely vs Retently: 11 Best NPS Survey Software 2026
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.