What is a earned media value (emv)?

A metric used to quantify the monetary value of brand exposure gained from third-party content, such as an influencer's post. It estimates what the equivalent reach and engagement would have cost if paid for as traditional advertising.

Who uses one?

Brand marketers and agencies finding, managing, and paying influencer campaigns

What does it cost?

Pricing varies. The cheapest provider in our Top 11 starts around $1188/mo. See the cheapest providers ranked.

How do I pick one?

Read the full methodology for our 9.4-point scoring framework, then look at the canonical Grin vs CreatorIQ vs Upfluence: 11 Best Influencer Marketing Platforms 2026. If you want a slice of the ranking by price, fit, or compliance, jump to: cheapest · highest-rated · fastest onboarding.

Source: Top 11 Grin vs CreatorIQ vs Upfluence: 11 Best Influencer Marketing Platforms 2026, verified June 18, 2026.