Zoho CRM vs HubSpot Sales Hub
Side-by-side from the Top 11 rankings of The 11 Best CRM Software for Small Business (2026) and The 11 Best Sales CRM Software (2026). Last verified June 4, 2026.
The short answer
HubSpot Sales Hub ranks higher on Top 11 (#2 vs #2) for Small business owners choosing a CRM (HubSpot vs Salesforce vs Zoho) / Sales managers and founders choosing CRM software for sales teams (Salesforce vs HubSpot vs Pipedrive vs Close). The most user-friendly CRM with powerful, integrated marketing and service tools.
At a glance
| Zoho CRM | HubSpot Sales Hub | |
|---|---|---|
| Top 11 rank | #2 / The 11 Best CRM Software for Small Business (2026) | #2 / The 11 Best Sales CRM Software (2026) |
| Score (out of 9.4) | 9.1 | 9.2 |
| Best for | Best value for an all-in-one suite | Best all-in-one platform for usability |
| Pricing | $ ($0 to $65/user/mo) | $$$ ($0 to $150/user/mo) |
| HQ | Chennai, India | Cambridge, USA |
| Founded | 1996 | 2006 |
Zoho CRM
Unbeatable value with a massive feature set, though it can feel complex.
www.zoho.com/crm/See full entry in The 11 Best CRM Software for Small Business (2026)
HubSpot Sales Hub
The most user-friendly CRM with powerful, integrated marketing and service tools.
www.hubspot.com/products/salesMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.