Smile.io vs Rivo
Side-by-side from the Top 11 ranking of Yotpo vs Smile.io vs LoyaltyLion: 11 Best Customer Loyalty & Rewards Software 2026. Last verified June 18, 2026.
The short answer
Smile.io ranks higher on Top 11 (#2 vs #5) for Retailers and ecommerce brands running loyalty programs. Best pure-play loyalty tool for ease of use and core features.
At a glance
| Smile.io | Rivo | |
|---|---|---|
| Top 11 rank | #2 / Yotpo vs Smile.io vs LoyaltyLion: 11 Best Customer Loyalty & Rewards Software 2026 | #5 / Yotpo vs Smile.io vs LoyaltyLion: 11 Best Customer Loyalty & Rewards Software 2026 |
| Score (out of 9.4) | 9.1 | 8.5 |
| Best for | Dedicated loyalty for SMBs | Reliable Shopify-native loyalty |
| Pricing | $$ ($49 to $999/mo) | $$ ($49 to $499/mo) |
| HQ | Kitchener, Canada | Winnipeg, Canada |
| Founded | 2012 | 2014 |
Smile.io
Best pure-play loyalty tool for ease of use and core features.
smile.ioSee full entry in Yotpo vs Smile.io vs LoyaltyLion: 11 Best Customer Loyalty & Rewards Software 2026
Rivo
A reliable and deeply integrated loyalty app for Shopify.
rivo.ioSee full entry in Yotpo vs Smile.io vs LoyaltyLion: 11 Best Customer Loyalty & Rewards Software 2026
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.