ReferralCandy vs Rewardful
Side-by-side from the Top 11 ranking of ReferralCandy vs Friendbuy vs Mention Me: 11 Best Referral Marketing Software Tools 2026. Last verified June 18, 2026.
The short answer
ReferralCandy ranks higher on Top 11 (#1 vs #8) for Growth teams building referral and word-of-mouth programs. The top 'set and forget' referral tool for e-commerce, especially Shopify stores.
At a glance
| ReferralCandy | Rewardful | |
|---|---|---|
| Top 11 rank | #1 / ReferralCandy vs Friendbuy vs Mention Me: 11 Best Referral Marketing Software Tools 2026 | #8 / ReferralCandy vs Friendbuy vs Mention Me: 11 Best Referral Marketing Software Tools 2026 |
| Score (out of 9.4) | 9.2 | 7.8 |
| Best for | Simple e-commerce referral programs | Stripe-based SaaS affiliate & referral |
| Pricing | $ ($59 to $299/mo + commission) | $ ($49 to $299/mo) |
| HQ | Singapore | Toronto, Canada |
| Founded | 2009 | 2017 |
ReferralCandy
The top 'set and forget' referral tool for e-commerce, especially Shopify stores.
www.referralcandy.comRewardful
The easiest way for SaaS companies on Stripe to launch affiliate and referral programs.
www.rewardful.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.