Moz Pro vs Wappalyzer
Side-by-side from the Top 11 rankings of Semrush vs Ahrefs vs Moz Pro: 11 Best SEO Tools for Small Business 2026 and Semrush vs Ahrefs vs Similarweb: 11 Best Competitor Analysis Tools 2026. Last verified June 4, 2026.
The short answer
Moz Pro ranks higher on Top 11 (#3 vs #9) for Small business owners and in-house marketers choosing SEO tools (Ahrefs vs SEMrush vs Moz) / Marketing teams tracking competitor SEO, pricing, and positioning. The most user-friendly platform for SEO beginners with solid core features.
At a glance
| Moz Pro | Wappalyzer | |
|---|---|---|
| Top 11 rank | #3 / Semrush vs Ahrefs vs Moz Pro: 11 Best SEO Tools for Small Business 2026 | #9 / Semrush vs Ahrefs vs Similarweb: 11 Best Competitor Analysis Tools 2026 |
| Score (out of 9.4) | 8.8 | 7.5 |
| Best for | Best for ease of use | Competitor technology stack lookup |
| Pricing | $$ ($99 to $599/mo) | $$ ($250 to $850/mo for full features) |
| HQ | Seattle, USA | Melbourne, Australia |
| Founded | 2004 | 2008 |
Moz Pro
The most user-friendly platform for SEO beginners with solid core features.
moz.comSee full entry in Semrush vs Ahrefs vs Moz Pro: 11 Best SEO Tools for Small Business 2026
Wappalyzer
The best tool for identifying competitor tech stacks.
www.wappalyzer.comSee full entry in Semrush vs Ahrefs vs Similarweb: 11 Best Competitor Analysis Tools 2026
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.