Lemlist vs Mailshake
Side-by-side from the Top 11 ranking of The 11 Best Cold Email Software Tools (2026). Last verified June 21, 2026.
The short answer
Lemlist ranks higher on Top 11 (#3 vs #5) for SDRs and founders running outbound cold email campaigns. Best for adding personalized images and videos to emails to increase reply rates.
At a glance
| Lemlist | Mailshake | |
|---|---|---|
| Top 11 rank | #3 / The 11 Best Cold Email Software Tools (2026) | #5 / The 11 Best Cold Email Software Tools (2026) |
| Score (out of 9.4) | 8.9 | 8.5 |
| Best for | Creative visual personalization | Simplicity and ease of use |
| Pricing | $$ ($59 to $99/mo) | $$ ($59 to $99/mo) |
| HQ | Paris, France | Austin, USA |
| Founded | 2018 | 2015 |
Lemlist
Best for adding personalized images and videos to emails to increase reply rates.
www.lemlist.comSee full entry in The 11 Best Cold Email Software Tools (2026)
Mailshake
The most intuitive and easy-to-use platform for launching campaigns quickly.
mailshake.comSee full entry in The 11 Best Cold Email Software Tools (2026)
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.