Jotform vs Qualtrics

Side-by-side from the Top 11 ranking of The 11 Best Survey Software Tools (2026). Last verified June 20, 2026.

The short answer

Qualtrics ranks higher on Top 11 (#1 vs #4) for Teams running customer surveys, NPS, and market research. Unmatched research and analytics capabilities for enterprise and academic use.

At a glance

JotformQualtrics
Top 11 rank#4 / The 11 Best Survey Software Tools (2026)#1 / The 11 Best Survey Software Tools (2026)
Score (out of 9.4)8.59.2
Best forPowerful form & survey hybridEnterprise research & XM
Pricing$ ($39 to $129/mo)$$$$ (Custom pricing)
HQSan Francisco, USAProvo, USA
Founded20062002

Jotform

Exceptional value with a huge feature set and generous free plan.

www.jotform.com

See full entry in The 11 Best Survey Software Tools (2026)

Qualtrics

Unmatched research and analytics capabilities for enterprise and academic use.

www.qualtrics.com

See full entry in The 11 Best Survey Software Tools (2026)

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.