Hotjar vs Smartlook

Side-by-side from the Top 11 rankings of Hotjar vs Canny vs Sprig: 11 Best Customer Feedback Tools 2026 and FullStory vs LogRocket vs Hotjar: 11 Best Session Replay Tools 2026. Last verified June 13, 2026.

The short answer

Hotjar ranks higher on Top 11 (#1 vs #4) for Teams collecting and acting on feedback / Teams watching real user sessions and heatmaps. Connects user behavior analytics with direct feedback collection in a single, easy-to-use platform.

At a glance

HotjarSmartlook
Top 11 rank#1 / Hotjar vs Canny vs Sprig: 11 Best Customer Feedback Tools 2026#4 / FullStory vs LogRocket vs Hotjar: 11 Best Session Replay Tools 2026
Score (out of 9.4)9.28.6
Best forCombining user behavior and feedbackWeb and native mobile apps
Pricing$$ ($0 to $799+/mo)$$ ($55 to $111+/mo)
HQSt. Julian's, MaltaBrno, Czech Republic
Founded20142016

Hotjar

Connects user behavior analytics with direct feedback collection in a single, easy-to-use platform.

www.hotjar.com

See full entry in Hotjar vs Canny vs Sprig: 11 Best Customer Feedback Tools 2026

Smartlook

Best for its strong support of native mobile app session replay.

www.smartlook.com

See full entry in FullStory vs LogRocket vs Hotjar: 11 Best Session Replay Tools 2026

Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.