FullStory vs Glassbox
Side-by-side from the Top 11 rankings of The 11 Best Session Replay Tools (2026) and The 11 Best Customer Journey Analytics Platforms (2026). Last verified June 12, 2026.
The short answer
FullStory ranks higher on Top 11 (#1 vs #7) for Teams watching real user sessions and heatmaps / Marketing and growth teams mapping and optimizing multi-touch customer journeys. Best for its flawless playback and automatic event indexing, enabling deep, retroactive analysis.
At a glance
| FullStory | Glassbox | |
|---|---|---|
| Top 11 rank | #1 / The 11 Best Session Replay Tools (2026) | #7 / The 11 Best Customer Journey Analytics Platforms (2026) |
| Score (out of 9.4) | 9.3 | 8 |
| Best for | High-fidelity, proactive analytics | Regulated industries needing compliance |
| Pricing | $$$$ (Custom enterprise plans) | $$$$ (Custom enterprise pricing) |
| HQ | Atlanta, USA | Petah Tikva, Israel |
| Founded | 2014 | 2010 |
FullStory
Best for its flawless playback and automatic event indexing, enabling deep, retroactive analysis.
www.fullstory.comGlassbox
Top journey analytics choice for security-conscious financial services firms.
www.glassbox.comSee full entry in The 11 Best Customer Journey Analytics Platforms (2026)
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.