Birdeye vs Swell
Side-by-side from the Top 11 rankings of The 11 Best Review Management Software Tools (2026) and The 11 Best Reputation Management Software Tools (2026). Last verified June 24, 2026.
The short answer
Birdeye ranks higher on Top 11 (#1 vs #9) for Local businesses and agencies managing Google, Yelp, and industry reviews / Businesses monitoring brand mentions, reviews, and online sentiment. The most complete reputation platform for multi-location businesses.
At a glance
| Birdeye | Swell | |
|---|---|---|
| Top 11 rank | #1 / The 11 Best Review Management Software Tools (2026) | #9 / The 11 Best Reputation Management Software Tools (2026) |
| Score (out of 9.4) | 9.2 | 7.5 |
| Best for | Best for multi-location businesses | Local health and wellness SMBs |
| Pricing | $$ ($299 to $499/mo per location) | $$ ($199 to $499/mo) |
| HQ | Palo Alto, USA | Draper, USA |
| Founded | 2012 | 2017 |
Birdeye
The most complete reputation platform for multi-location businesses.
birdeye.comSee full entry in The 11 Best Review Management Software Tools (2026)
Swell
A simple Podium alternative for small local businesses.
www.swellcx.comSee full entry in The 11 Best Reputation Management Software Tools (2026)
Methodology and scoring weights live at /methodology. No vendor pays for placement — see about.