Albacross vs RollWorks
Side-by-side from the Top 11 ranking of The 11 Best ABM Software Platforms (2026). Last verified June 18, 2026.
The short answer
RollWorks ranks higher on Top 11 (#4 vs #10) for B2B marketing teams running account-based marketing campaigns. A user-friendly platform focused on making account-based advertising easy for mid-market teams.
At a glance
| Albacross | RollWorks | |
|---|---|---|
| Top 11 rank | #10 / The 11 Best ABM Software Platforms (2026) | #4 / The 11 Best ABM Software Platforms (2026) |
| Score (out of 9.4) | 7.7 | 8.7 |
| Best for | Website visitor identification | Accessible account-based advertising |
| Pricing | $ ($99 to $500/mo) | $$$ ($25,000 to $100,000/yr) |
| HQ | Stockholm, Sweden | San Francisco, USA |
| Founded | 2015 | 2018 |
RollWorks
A user-friendly platform focused on making account-based advertising easy for mid-market teams.
www.rollworks.comMethodology and scoring weights live at /methodology. No vendor pays for placement — see about.