Yotpo vs Okendo vs Stamped.io: 11 Best Social Proof & Review Software Tools 2026

Best for Scaling UGC

Yotpo (#1, 9.2/9.4). The most complete suite for reviews, loyalty, and SMS, creating a powerful marketing engine. It also handles Integrating reviews with SMS/loyalty.

Best for Maximizing reviews on Shopify Plus

Okendo (#2, 9.0/9.4). Best for Shopify with deep integration for collecting customer attribute data. It also handles Collecting product attribute data.

Best for Getting started with reviews for free

Judge.me (#4, 8.6/9.4). Unbeatable value with a powerful free plan and a $15/mo paid tier. It also handles Cost-effective review management.

Best for Collecting authentic video testimonials

Vouch (#11, unrated wildcard). Wildcard: Simplifies video testimonial collection to a single shareable link. It also handles Simplifying customer feedback.

What Is Social Proof & Review Software?

Social proof and review software is a tool that helps businesses automatically collect, manage, and display customer feedback like reviews, ratings, photos, and testimonials on their website. The goal is to build trust with new visitors by showing them that other people have purchased and enjoyed the products or services, which typically increases conversion rates by 10% or more.

How Does This Software Work?

These tools primarily work by integrating with your ecommerce platform or payment processor to trigger automated requests for reviews after a customer makes a purchase. These requests are usually sent via email or SMS. Once a review is submitted, the software provides a dashboard to moderate the feedback and then automatically displays it on product pages, a dedicated reviews page, or in pop-up notifications using customizable widgets.

How to choose

1. 1First, match the tool to your primary platform; Shopify-native apps like Okendo and Judge.me offer deeper integration than platform-agnostic tools.
2. 2Next, decide on the type of social proof you need. If you sell apparel, a visual-first tool like Loox is better; for SaaS, a video-focused tool like Vouch might be ideal.
3. 3Then, evaluate the collection channels. If your customers are highly engaged on mobile, prioritize tools with strong SMS review collection capabilities, like Yotpo.
4. 4Finally, consider your budget and scale. Start with a tool that has a generous free plan like Judge.me and upgrade to a more powerful suite as your order volume grows.

What is the best social proof app for Shopify?

The best social proof app for Shopify is Okendo for Shopify Plus stores due to its deep integration with checkout and customer attributes. For stores on a budget, Judge.me offers the most powerful free plan with unlimited review requests.

Can social proof software increase sales?

Yes, social proof software can directly increase sales by building trust and reducing purchase anxiety. Displaying star ratings in search results can increase click-through rates by up to 35%, and having reviews on a product page can boost conversion rates by over 15% on average.

How do I get customers to leave reviews?

You get customers to leave reviews by making the process as easy as possible. Use software to send automated, mobile-friendly review requests 7-14 days after purchase. Offering a small incentive, like a 10% discount on their next order, can also increase submission rates by 20-30%.

Is it legal to filter negative reviews?

It is not legal to selectively display only positive reviews while hiding negative ones without disclosure, according to regulations like the Consumer Review Fairness Act in the US. Most platforms allow you to moderate reviews for spam or profanity but require you to publish all genuine product feedback, both positive and negative.